Cebu Pacific Air
Cebu Pacific (CEB), the low fare leader in the Philippines entered the market on March 1996 and pioneered the "low fare, great value" strategy in the local aviation industry. CEB launched its International Operations on November 2001 and now fly to Bangkok, Guangzhou, Ho Chi Minh, Hong Kong, Jakarta, Kaohsiung, Kota Kinabalu, Kuala Lumpur, Macau, Osaka, Busan, Shanghai, Seoul, Singapore, and Taipei.
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CEB offers the lowest year round ‘all-inclusive’ fares for its domestic sectors while it continues to sell ‘Go’ fares - providing the lowest year-round fares in all its international destinations. CEB remains to be the pioneer in creative pricing strategies as it manages to offer the lowest fare in every route it operates.
Their Mission
Cebu Pacific Brings people together through an affordable, reliable mode of travel—a fun-filled experience that's delivered with a true heart and soul for service.
They enhance the quality of life of the communities they serve and are an active partner in the nation's progress.
Their Vision
- Cebu Pacific is internationally renowned as the most successful low-cost carrier in the Asia-Pacific region.
- They take pride in being the best domestic airline and the Filipino travelers' first choice.
- They are reputed for their unparalleled genuine, warm and caring service.
- They are recognized for our innovation and commitment to excellence, and they are the industry and academe benchmark for success.
- They are an employer of choice, providing many opportunities for professional and personal growth in a learning, egalitarian and non-bureaucratic workplace.
- Their people are goal-oriented team players, empowered and disciplined, with a big sense of integrity, enthusiastically spreading the culture of fun throughout the world.
- Their equipment, facilities and systems enable them to ensure consistent highly efficient levels of operation.
- They have a deep sense of family extending beyond the airline, encompassing the communities they serve and the family they love.
Cebu Pacific is a young organization who considers its people as one of its most important assets that is built on ultra-solid foundation: combining years of skills, knowledge, experience and excellent service records in every facet of the airline industry. The Cebu Pacific Spirit is defined as a compelling passion to treat all customers and each other with a true heart and soul for service.
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